We serve our consumers through
Sajhi Mitti Enterprises Pvt. Ltd.

Sajhi Mitti Enterprises is a for-profit organisation that is focused on market linkage of the agri-produce. It leverages the experience and expertise of its directors, board & employees to establish profitable value chain through B2B, B2C and export channels.

 

Through its unique organisation structure, Sajhi Mitti Enterprises maximizes the farmer’s ownership of the agri value chain. On one hand Sajhi Mitti FPC sells agri-produce to Sajhi Mitti Enterprises at the APMC price or MSP (whichever is higher) and on the other, Sajhi Mitti FPC has 50% shareholding in Sajhi Mitti Enterprises. This ensures that the largest part of the value chain goes back to the marginalised farmer rather than a middleman, agent or trading body.

 

This structure embodies the guiding value of Sajhi Mitti Enterprises - जीवो जीवस्य जीवनम् – interdependence of life.